Founder
Taylor Wheeler - Certified Dog Behaviourist.
Taylor regularly travels to deliver community education events, with a strong focus on Australia and Hawaiʻi. She works alongside rescue organisations, community groups and families to promote responsible dog ownership, strengthen the human-animal bond and encourage lifelong commitment to pets.
A passionate advocate for early education, Taylor also develops children's learning programs and educational resources that help young people understand dog behaviour, safety, kindness and responsible pet ownership. Through schools, community initiatives and family-friendly learning materials, she hopes to inspire the next generation to become compassionate and responsible dog owners.
"By educating both people and dogs, we can improve outcomes, strengthen the human-animal bond, and reduce the number of dogs being surrendered." — Taylor Wheeler
The program also shines a light on the incredible work rescue organisations do every day, helping raise community awareness, encourage adoption, and connect these groups with the support they deserve.
Meet Our Founder
Nearly 20 years ago, Taylor Wheeler began her journey studying canine behaviour, psychology, obedience and training while working hands-on with dogs every day. Through years of education and practical experience, she became an internationally recognised accredited dog trainer.
From the beginning, Taylor's mission has been simple: to help keep dogs in loving homes by educating owners, supporting rescue organisations, and promoting responsible dog ownership.
The Pink Paw Program provides education and support to rescue staff, volunteers, foster carers and new dog owners across Australia and internationally. Using positive, reward-based training methods, the program helps prepare dogs and their families before and after adoption, giving every dog the best possible chance of finding and staying in their forever home.
Over her career, Taylor has founded three businesses within the dog industry, including two dog grooming salons and a dog training centre. She has also developed educational resources including eBooks, online courses and a dog training app, all designed to make expert guidance accessible to more people.
Every purchase made through the Pink Paw Program is reinvested into supporting rescue organisations, educating owners, expanding community education initiatives, and helping more dogs live happy, successful lives in their forever homes.